Fractional CMO'ing

In this episode, we're joined by Andy Culligan, a seasoned marketing professional and founder of Purple Path, a go-to-market agency. Andy shares his journey from being a full-time CMO to embracing the fractional CMO model, discussing the evolution of this role and its current relevance in the marketing landscape. He elaborates on the challenges of scaling a marketing agency and the strategies for bootstrapped startups to effectively manage leads and growth.

Watch/Listen
Watch on YouTube http://www.youtube.com/@hypeworks
Listen on Spotify https://open.spotify.com/show/66WE7FcRZg33hvCo9pCAhB 
Listen on Apple https://podcasts.apple.com/us/podcast/hypeworks-podcast/id1649131740 
Other Podcast players https://hypeworkspod.com 

Socials
HYPEWORKS Socials
Twitter: http://twitter.com/hypeworkspod 
Instagram: http://instagram.com/thehypeworks 

Alex Socials
Twitter: http://twitter.com/alexmacgregor__ 
Instagram: http://instagram.com/alexmacgregor__ 

Jake Socials
Twitter: http://twitter.com/jakeh2792 
Instagram: http://instagram.com/jake2792RArt