What’s New
Last week, OpenAI quietly did something huge.
They previewed an App Directory and opened up their SDK so developers can build interactive experiences directly inside ChatGPT’s interface.
This is not just a feature update. It is a platform shift. Here's why:
ChatGPT is no longer just a tool you talk to. It is becoming an operating system for AI powered experiences. Music. Property. Food. Research. Productivity. All living inside one UI.
Even connectors are now being rebranded as apps. File search apps. Deep research apps. Sync apps. That tells you exactly how OpenAI is thinking about this.
Distribution is moving again. Just like mobile apps reshaped the iPhone era, AI native apps will reshape how software is discovered and used.
What is still unclear is the business model. Who wins visibility? How developers get paid?
This is the start of a new app economy that's moving beyond mobile apps with two gatekeepers (iOS/Android) to gen AI with potentially many platforms for developers.
What's your take? Would you use ChatGPT apps?ow isn’t “Can you code?” or “Can you design?” It’s “Can you use the AI tools?”
ts/3121505
Headlines
Podcast
Latest episode: Scott Desgrosseilliers on Attribution (Watch/Listen)
Watch on YouTube http://www.youtube.com/@hypeworks
Listen on Spotify https://open.spotify.com/show/66WE7FcRZg33hvCo9pCAhB
Listen on Apple https://podcasts.apple.com/us/podcast/hypeworks-podcast/id1649131740
Other Podcast players https://hypeworkspod.com
Want more discussion? Join our Marketing Telegram group and be part of our community.